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Case 02 · 6 weeks · Hard-to-reach PMs

One in ten product managers said they were interested

Hiring product managers, the hardest group to reach. Strong PMs rarely look.

Anonymized production account · data through 12 August 2026 · How Mira runs the search

What this case shows

One in ten product managers contacted replied that they were interested.

A double-digit interest rate came from writing to each person, not from sending more.

For passive candidates, put salary and remote policy in the first email. It removes the back-and-forth that kills momentum.

The full funnel

Production data. Absolute counts.

Contacted is the denominator for every percentage, and a person who appears under several roles is counted once.

Contacted 1,083 100% Opened (pixel) 611 56.4% · step 56.4% Replied 123 11.4% · step 20.1% Interested 108 10.0% · step 87.8% Resume 24 2.2% · step 22.2%
Width uses a square-root scale so a 2 percent stage is still a slice, not a hairline. The count is the fact. Opened is hatched because it is a tracking pixel.

Per 100 people contacted

  • 2 resume
  • 8 interested, no resume
  • 1 replied only
  • 89 no reply
One cell is one person out of 100 contacted. Cells are exclusive: a resume is not counted again as interest.

Exact counts

Stage Count Of contacted Step
Contacted 1,083 100% -
Opened 611 56.4% 56.4%
Replied 123 11.4% 20.1%
Interested 108 10.0% 87.8%
Resume 24 2.2% 22.2%

Interview booking was not used by this account inside the window. The funnel stops at resume. All 28 confirmed interviews on the customers page belong to the largest account.

1,083 PMs, each written to

Every first email used that person's background. No template blast.

11.4% reply

123 people replied out of 1,083 contacted.

108 interested

10.0 percent of everyone contacted said they wanted to keep talking.

56.4% open

Pixel-tracked. Decide on reply and interest, not on open.

How fast it happened

Raw timestamps, from the first wave.

These are real intervals in this account, measured from the first outreach wave. They are not a 24-hour delivery claim, and they are not a fill-time claim.

  1. Day 0, 16:00
    First outreach wave sent.
  2. +3 min
    First interested reply.
  3. +1 hr 39 min
    First resume received.
How much the AI wrote

3,153 personalized emails.

First touch plus automatic follow-ups, each written for that person, with no template blast. The hour count below is the only estimate on this page: it assumes 3 minutes to research and write one email by hand.

3,153
emails written and sent by Mira
158
hours at 3 minutes each
20
working days at 8 hours
11.4%
reply rate on 1,083 contacted

3,153 × 3 min = 158 hours ≈ 20 working days. Substitute your own minutes-per-email and recompute.

FAQ

How to read this account.

Is 11.4 percent reply three times the industry?

Recruiting cold outreach to product managers is often cited in a 1 to 5 percent reply band. This account ran at 11.4 percent reply. That is more than twice the top of the cited band. Metix has not published its own industry study, so this page does not treat 1 to 5 percent as a measured benchmark.

Why is interest to resume only 22.2 percent here?

Product managers who say they are interested still often skip a resume step, especially when they are not looking. The other accounts that ran a landing page converted interest to resume at 45 to 50 percent. This page reports the 22.2 percent rather than averaging it away.

Against the other four

Reply rate in this extract.

Same scale as the hub chart, with this account marked. The 55-role account is the largest by volume and the lowest by reply rate, and nothing in the set is dropped.

  1. Many roles at once
    7.3%
  2. Hard-to-reach PMs
    11.4%
  3. No recruiter on staff
    9.5%
  4. Engineering outreach
    9.2%
  5. A role they ran twice
    8.2%
A dot, not a bar. Axis goes to 12 percent. This account is the filled mark.
The other four

Same extract. Different constraint.

If this constraint is yours,
bring the role.

This account is one extract, not a guarantee that your role will match it. The trial is free for 14 days, with 3 New Roles and 12 Credits, and no card.